The Best Competitive Intelligence Articles: July-Dec 2015

The Best Competitive Intelligence Articles: July-Dec 2015

Competitive intelligence, as a discipline, goes well beyond monitoring competitive activity. True competitive intelligence is an ongoing process. It involves gathering information about external factors that could impact your business and analyzing that information to identify and anticipate opportunities and threats. These factors could include changes in the economy, regulations, culture, technology, suppliers, competition, and […]

How to Set Reasonable Expectations for Social Media Results

How to Set Reasonable Expectations for Social Media Results

Are you getting frustrated with your social media results? Do you wish you had more followers, faster growth and better engagement with your posts? You’re not alone. Many engage in social media hoping to grow their business, but after the initial glow wears off they begin to wonder why their efforts aren’t yielding more success. […]