It’s 5:49 pm on a Tuesday evening. You finish a blog post, hit publish and head to dinner. When you arrive at the office on Wednesday, you eagerly check your metrics only to find that your post barely attracted a handful of visitors. And one of them was your mom. A frustrating situation for sure, […]
When you started building content to market your business, it’s unlikely the notion of a content audit ever crossed your mind. I mean, let’s be real, the image above is probably more in line with what you imagined. Many businesses begin creating content organically, with inspiration or necessity as their guide. But, unless you’re one […]
Blogging is a lot of work, but the visibility and traffic it can drive to your website can make it all worthwhile. Make sure your effort pays off by learning how to write SEO friendly blog posts.